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Pinteresting

Pinterest is a new social media website that allows people to organize and share anything and everything they find on the web.  It is basically a virtual pin board.  Pinterest allows people to “pin”...

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Yelp says “Show Your Customers Some Love”

Yelp is emerging as one of the leading consumer review sites for businesses. It’s growing at 80 percent per year and is receiving high priority from the Google Search Engine.  Yelp not only helps...

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Google AdWords “Remarketing” and Privacy Policy

Remarketing, while it still looks like a spelling mistake, is a word that’s becoming more and more common. And for good reason. Remarketing is one of the most powerful tools, inside of the most...

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Google AdWords Recent Update

In true Google form, they thrust another update upon us with little to no warning. Fortunately, this is update is pretty cool. Starting mid-May, users will see changes in AdWords to keyword matching...

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Calling All Content!

We keep hearing “Content is King.” As a small business, it can be challenging to create content for social media posts, blog posts, website pages, email campaigns, print collateral and more on a daily...

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Local Listings + Citations = Social Equity

Increasing local presence on search engines, local listings and citation sites is a must for all businesses, especially local businesses. Gaining a local presence on search engines is simple and...

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Blogging for SEO Success

Google continues to update its criteria for landing those coveted spots in the top search results, but we can all agree that ultimately what Google is looking for is great and original content.  With...

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SEO and Social Media – Kissing Cousins

There’s a plethora of buzz about how social media effects SEO. And while there is some cause and effect between these two marketing efforts, there is no science to it…yet. Google maintains that it...

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Kissing Cousins Continued: SEO and PR

So, I’ve seen this question come up quite a bit in recently: “How are PR and SEO related?” I think it’s a fair question. So I’ll endeavor an answer. When we talk about Search Engine Optimization, we’re...

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The Right Mix for App Marketing

How many of you reading this post have downloaded an app?  I’m guessing nearly every single person.  As consumers, we’ve all learned to rely on the convenience of apps to help streamline our daily...

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